Odd Space Studio is run by Viktorija Kravcova and supported by a network of experts from various fields. We focus on the two key pillars of your company — YOUR BRAND and YOUR CULTURE. Our ultimate goal is to build brands that bring value to customers; to shape an organisational culture that resonates with employees, and consequently — to position your company for success and future-proof your businesses.
Nowadays, in a saturated market, it is not enough anymore to differentiate offerings by features or performance alone. Products or services can be replicated, done better or cheaper. The main business differentiator is a strong and authentic brand that is built inside out.
Before founding the studio, Viktorija acquired a comprehensive understanding, knowledge and skills in the field of branding. Over the years, she has seen both sides of the business; changing the game with creativity at international advertising and branding agencies, and also working alongside business people at startups and big enterprises. Therefore, she speaks both, creative and business languages.
